A target audience is who you are trying to sell your product to, this helps the media industry to expand and make profit from knowing the type of people that are interested in their products. In addition, demographics are a specific group of people that the product is aimed at. Media companies attract their audiences through marketing, which is how they inform the target audience of their product. This can be done through the media, for example the internet, billboards and TV adverts. In media we have been looking into different types of thrillers. Thrillers receive different audience and we are now going to explain what types of audiences they attract.
This pie chart shows the percentage(%) of the general public who view horror films. As shown, more women prefer to watch horror films over men. The reasons for this is that women tend to go in large groups of women because they feel more safe in a group environment. Men go less than women because they do not tend to go in large groups, they only go when a woman is going with them.
Furthermore, this is a different type of graph showing the age range of people who view horrors. From the graph we can see that people between the age of 18-24 are the majority who watch horrors. This is because they have just turned the legal age that they can view horrors. The general populations who watch movies in general are people who are 50+. The reason for this is because these people have more times on their hand because they are no longer all working.
On the other hand, action films are viewed mainly by men compared to women. The reason for this is because men enjoy comparing themselves to the antagonist, which relates to the ideal I. Men also enjoy the thrill of violence which is used in action films. Women do not watch action movies as much because they do not go out of their way to see it because it is views as less interesting.
Finally, this graph again is showing the different age ranges that went to view action adventure movies. The main percentage of people who view action adventure films are between the age of 18-24. The reason for this is because people of this age have spare time because they are mainly university students. The general population who watch films are people who are again 50+. This relates to the previous comments on the horror genre.
Overall, this helps media productions to see who they need to advertise their film to. From these graphs the majority of people who watch horrors and action adventure movies are aged between 18-24. The overall population who view movies in general are people age 50+.
Furthermore, this is a different type of graph showing the age range of people who view horrors. From the graph we can see that people between the age of 18-24 are the majority who watch horrors. This is because they have just turned the legal age that they can view horrors. The general populations who watch movies in general are people who are 50+. The reason for this is because these people have more times on their hand because they are no longer all working.
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